The Simandou project (Guinea, West Africa), one of the largest untapped iron ore reserves in the world, has the potential to alter the balance of power in the iron ore market, which has been dominated by a few key players for decades. The introduction of Simandou's ore into the market could create ripple effects in the steel production costs, thereby influencing pricing strategies and potentially making steel more accessible to emerging markets.

Modern consumers are demanding packaging that is both effective and environmentally friendly. They expect to see products that not only remain fresh but also come in packaging that can be recycled or sustainably sourced. Inorganic materials like glass, aluminum, and steel emerge as strong contenders. These materials excel in providing barriers against moisture and oxygen—the primary factors that contributes to spoilage.